Visual Identity – For Tipsy Tasting Club, I collaborated with Johannes Pejas to develop the brand’s visual identity. The club is a unique community that organizes unforgettable tasting experiences—focused on the fusion of taste and sound. Their mission is to craft gastronomic pop-up events that leave a lasting impression, not only on your palate but also on your senses, resulting in what they affectionately call “unforgettable hangovers.” The visual identity was designed to reflect the club’s fun, energetic, and slightly playful spirit. Drawing from a vibrant, funky color palette, we incorporated bold typography and lively graphic elements that convey a sense of excitement and celebration. The design embraces humor and a lighthearted approach, capturing the club’s quirky, sometimes silly, even tipsy essence.

The identity needed to be flexible across various platforms, from promotional posters to social media content, and we ensured that every element—from logo design to imagery—maintained the same engaging, whimsical tone. The final result is a brand that feels fresh, approachable, and ready to throw a good time at any moment.